Scoot Airlines : Sky High Fun 360 / VR

  • Video Content & Animation
  • Event Design
  • Spatial Design
  • IOT Integration

The Brief

The interactive VR experience invites the viewer on board one of Scoot’s Boeing 787 Dreamliners, which has been shot in 360. Viewers can select ‘Scoot Economy’, ‘ScootBiz’ or ‘ScootinSilence’ for a guided tour of the respective cabins.  On board the real aircraft are a host of fun, animated characters making up the cabin crew and passengers.

Dancing holiday-makers, mischievous children, astronauts, robots and a levitating yogi are just some of the quirky characters to be found on board.
The stunning imagery of flying through the night sky seals off the experience, which celebrates the freedom, joy and pleasant surprises of flying with Scoot.

Creating this complex VR experience required a 360 shoot of the plane itself and creation of animated CGI characters.
The animated personalities are based on the portfolio of illustrated characters that the airline has created for marketing purposes.

Our Approach

Untitled Project used 3D modelling and motion capture to bring these characters to life and star in the VR content.

Jacqueline Loh, VP Marketing, Scoot;
“People have low expectations when it comes to low cost travel, and what better way to change perceptions than to let them experience Scoot for themselves?
Thanks to the creativity and technical skills of the team at Untitled Project, we have created a very impactful experience.”

Production

Untitled Project designed and executed this experience from character and game animation, voice recognition technology design, to the overall interactive game-play experience.

  • Photogrammetry to create Digital Twin
  • 30+ Characters Designed
  • Full Body Motion Capture
  • Facial Motion Capture
  • 360 Match moving
  • Pre-Production
  • Bespoke Ambisonic VR Player
  • Social Media Strategy

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